Alexandre Gama born in June 1, 1958 is a Brazilian creative professional and entrepreneur mostly operating in the advertising and communications field. Gama is also the founder, CCO and CEO of Neogama one of the leading 20 marketing agencies in Brazil. Gama was the first to spearhead a world network of agencies as WCCO – Global Chief Creative Officer with the British-based agency network – BBH. He is the sole Brazilian Publicis Groupe Global Creative Board member an advisory group made up of six global inventive pioneers of the facilities of the world holding company.
Alexandre Gama holds a degree in advertising & communications from FAAP – Armando Alvares Penteado Foundation. His promoting vocation started in 1982 at Standard Ogilvy and Mather, where he operated as an innovative and publicist. In 1990, he proceeded onward to DM9 as Copywriter and Creative Director where he worked for four years, a period in which he was the most awarded publicist of his era in Brazil. Gama likewise worked with agencies, for example, Almap BBDO as a Creative Executive Director and a share holder, and as a member of the global board, CEO and CCO at Young & Rubicam in 1996.
Neogama was established in 1999 by Gama, and was the quickest developing organization in Brazil in its initial three years of operation. Neogama was additionally the main publicizing agency situated in Brazil to win a Lion at the Cannes Festival in its initial year of operation. In 2002, Gama related Neogama to BBH, the London-based organization, making Neogama/BBH, maintaining his position as the key shareholder within the partnership. While in year 2006, Alexandre Gama was selected one of the 7 most vital experts in the historical backdrop of Brazilian publicity by team of 250 professionals from the national publicity market. The study was coordinated before being published by the About Magazine